What is the business girl aesthetic, you say? Before 2015 this aesthetic only really applied to women and girls who were well-known YouTubers, singers, rappers, or actors with consistent work. These women post photos of themselves on Instagram wearing designer clothing, eating at five-star restaurants, and wearing bikinis on vacation.
Many women in this field do not care about the hard work, dedication, and time it takes to be your boss and freelance. Plenty simply want to do this because social media has sold them the idea that if they start a business selling the same things as everyone else, they will achieve wealth and can buy whatever they please. Suppose you see these things take up plenty of space on one’s Instagram feed, who are relatively young most of the time. In that case, they work in entertainment, have a youtube channel with a large following, or sell products and services to numerous people.